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Privacy Policy

Last updated:  26th April 2023

This Privacy Policy for AJ PARTY GIFTS LTD, (“Company”, “we”, “us”, “our”) describes how https://www.party-gifts.co.uk (the “Site”) how and why we might collect, use, store, and share your Personal Information when you visit or make a purchase from our Site.

 

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at customerservice@party-gifts.co.uk or by mail using the details provided below:

28 Beatrice Place, Hitchin, SG5 4RZ, United Kingdom.

How we collect information

When you visit the Site, we automatically collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. This information does not reveal your specific identity (like your name or contact information). We also receive, collect, and store any information you enter on our website or provide us in any other way.

When you conduct a transaction on our Site, as part of the process, we collect personal information you give us such as your name, address, and email address. Your personal information will be used for the specific reasons explained in the next section.

We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the next section for more information about what Personal Information we collect and why.

Types of information we collect

  • Device information

    • Purpose of collection: to load our Site accurately for you, and to perform analytics on Site usage to optimize our Site.

    • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.

    • Disclosure for a business purpose: To enable our ecommerce provider to operate the Services;

    • Personal Information collected: We collect the Internet protocol (IP) address used to connect your computer to the Internet; computer and connection information. We may use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interaction information, and methods used to browse away from the page.

  • Order information

    • Purpose of collection: (i)to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with general or personalised service related notices and promotional messages relating to our products. (ii) To create aggregated statistical data and other aggregated and/or inferred non-personal Information, which we or our business partners may use to provide and improve our respective services. (iii) To comply with any applicable laws and regulations.

    • Source of collection: collected from you.

    • Disclosure for a business purpose: shared with our ecommerce platform processor, couriers and other delivery partners, marketing partners, payment processors and suppliers who deliver products on our behalf.

    • Personal Information collected: We also collect your login; e-mail address; password; name, billing address, shipping address, phone number, purchase history, communications; payment details (including credit card information), comments, feedback, product reviews, recommendations, and personal profile.

  • Customer support information

    • Purpose of collection:  To assist you with any queries you may have.

    • Source of collection: collected from you.

    • Personal Information collected: To provide you with ongoing customer assistance and technical support.

 

Minors

Our Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

 

How we store your information

Our company is hosted on the Wix.com platform. Wix.com provides us with the online platform that allows us to sell our products to you. Your data may be stored through Wix.com’s data storage, databases and the general Wix.com applications. They store your data on secure servers behind a firewall.  

 

All direct payment gateways offered by Wix.com and used by our company adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

 

Sharing Personal Information

We do not sell your personal information to third parties. We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • Obligations - We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

  • Business transfers – We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition of all or a portion of our business to another company.

  • Business Partners – We may share your information with our business partners to offer you certain products or promotions.

 

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use our Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

  • We share information about your use of our Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

 

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

 

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products and offers.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;

  • The performance of the contract between you and our Site;

  • Compliance with our legal obligations;

  • To protect your vital interests;

  • To perform a task carried out in the public interest;

  • For our legitimate interests, which do not override your fundamental rights and freedoms.

 

How long we keep your information

When you place an order through our Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

How we communicate with you

We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, to poll your opinions through surveys or questionnaires, to send updates about our company, or as otherwise necessary to contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes we may contact you via email, telephone, text messages, and postal mail.

 

Your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. They are typically used to keep track of the settings users have selected and actions they have taken on our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. We use cookies for important reasons such as:

  • To provide a great experience for you. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to our Site or browse from one page to another.

  • To identify our registered members (users who registered on our Site) and provide information on how they use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

  • To monitor and analyse the performance, operation, and effectiveness of the ecommerce platform.

  • To ensure our platform is secure and safe to use. 

 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 1 minute and one year from the date they are downloaded to your device.

 

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

 

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

 

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above. Specific information about how you can refuse certain cookies is set out in our Cookie Notice.

The table below shows which cookies we initially place on our Site:

Do Not Track

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. Please note that because there is no consistent industry understanding of how to respond to DNT signals, we do not alter our data collection and usage practices when we detect such a signal from your browser. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy policy.

Updates

We reserve the right to modify this privacy policy at any time, in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. Updates and clarifications will take effect immediately upon their posting on our Site. The updated version will be indicated by the “Last updated” date. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.

Questions and your contact information

If you would like to: access, correct, amend or delete any personal information we have about you, you are invited to contact us at using the details provided under “Contact” above.

Complaints

As noted above, if you would like to make a complaint, please contact us using the details provided under “Contact” above.

Cookie table from Party Gifts Privacy Policy
Payment Methods
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